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Nicole Farley

Twitter has just launched new ad targeting options, including a new ‘Conversions’ objective they originally announced back in August. …more

Constantine von Hoffman

Content publisher Yahoo announced today it is buying nearly 25% of content recommender Taboola as part of a 30-year exclusive …more

Kim Davis

Although we hesitate to use the term post-pandemic with any confidence, marketing takes place today in a space changed — …more

Constantine von Hoffman

Marketers are hoping more data sources will translate into better quality data. The average number of sources used by marketers …more

Yahoo now has a 25% stake in Taboola

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Nicole Farley

Yahoo has just finalized a 30-year exclusive advertising partnership in Taboola, which would secure a 25% stake in the company. …more

Nicole Farley

Microsoft is looking to double its ad business from $10 billion a year to $20 billion in revenue. Leadership didn’t …more

Rick and Morty. 

Hall and Oates. 

Coffee and bourbon. 

Rich results and structured data. 

All four: iconic duos. But only one can generate …more

pbump@hubspot.com (Pamela Bump)

Download Now: How to Be More Productive at Work [Free Guide + Templates]

The holiday season can be a time of year when people are surrounded by family, friends, good food, and traditions. …more

Caroline Forsey

New Call-to-action

As a marketer, you’re always pitching new ideas to your team. And you’ve also faced a consistent follow-up question, “How …more

Julia McCoy

Few Google searchers visit the second page and beyond

You hired your content marketing agency in good faith. 

You had every hope they would soon start producing fantastic content for …more

Michal Pecánek

This SEO tutorial should get you on the right track. We’ll go through seven essential steps to help you increase …more

Most people believe Covid-19 is over, is it time to remove coronavirus information from your pages? Read to find out.

…more

E-marketing, or electronic marketing, refers to the marketing of goods and services through the internet.

…more

bcartwright@hubspot.com (Bethany Cartwright)

Download Now: 150+ Content Creation Templates [Free Kit]

While text-based content is always important when seeking answers to a question, creating visuals such as infographics, charts, graphs, animated …more

Jenny Abouobaia

So should you still try to get media coverage this way? Absolutely! There are tons of links up for grabs. …more

Marieke van de Rakt

You’re probably familiar with SEO, but what do we mean by sustainable SEO? Well, it’s all about spending your time …more

Caroline Forsey

→ Download Now: Market Research Templates [Free Kit]

As your business grows, you face more obstacles, challenges, opportunities, and projects in general. It’s a good and natural part …more

Caroline Forsey

Download Now: Free Company Culture Code Template

Personality tests are a great way to explore different aspects of who you are and uncover layers you perhaps hadn’t …more

Dominic Dunne

Short-term sales activations can be a crutch – great at boosting revenue but a quick fix that only papers over …more

Amanda Cardona

If you’re reading this article, you’ve probably heard that customer data platforms (CDPs) have many benefits …more

jrumberger@hubspot.com (Jana Rumberger)

New Data: Instagram Engagement Report [2022 Version]

If you want to find the best time to post on Instagram, you’re probably trying to reach a specific goal. …more

Caroline Forsey

editorial calendar templates, content marketing templates

Whether you’re just starting out with content marketing or you’ve been using the same approach for a while, it never …more