Paths to purchase have changed significantly over the past decades, with customer journeys nearly unrecognizable compared to those of the early 2000s. With the internet at their fingertips, shoppers are more informed, connected to brands, and able to discover new products without leaving their browser. Still, the majority (70 percent) of shoppers choose to head […]
Source:: Money – Entrepreneurship – mytotalretail
Joe Keenan Target CEO Brian Cornell, who helped reenergize the company but has struggled to turn around weak sales in […]
Jim Herbert Black Friday and Cyber Monday (BFCM) are fast approaching, and with them comes one of the most intense […]
Jochem van der Veer Retailers today face a perfect storm: economic uncertainty, evolving tariffs, and fast-shifting customer expectations. In response, […]
